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Consultations are where the magic happens. They present an opportunity to start creating a vision with your client and getting an idea for the direction they want to take for their celebration. For some, it may even be the first face-to-face meeting, so it also acts as a way to get to know your client, their personality, and their priorities.
Thus, it’s essential to make the most out of each consultation to ensure that you have enough information to create a detailed proposal. Here are some of our key strategies for effective meetings that have evolved over the years of working with clients directly.
The dog days of summer will soon be in our rearview as we welcome the cozy nature of autumn. Fall is a time for new starts and fresh trends, especially in the events industry where our design schemes are heavily influenced by seasonal details.
Here are a few autumnal trends we’re anticipating this year, straight from the experts.
When you’re selling a service, people typically think that it’s something needed, such as a DJ, a bartender or a planner.
Upscale products, on the other hand, are often viewed as “wants”; people don’t always feel that they need upgraded linens or glassware. These items are seen as luxuries, which means they require a bit more effort to sell.
That said, selling an upscale product is a great way to increase revenue while also providing your client with an enhanced experience.
As we all know, an event isn’t merely about day-of production. Instead, it’s a detailed process leading up, as well as the follow-up procedures after an event. Your diligence in preparation and follow-up is what allows your team to develop effective practices and continue to elevate your client experience.
Planning your meetings strategically allows streamlined collaboration and open communication, which are both factors that lead to a successful event. Here’s what you need to know.
As the market becomes increasingly saturated, it’s critical to set your company apart from the competition — and top-tier customer service is one of the best ways to do so. The special events industry is service-driven and, in that, personalized customer service is truly what keeps a client coming back for more.
Events are a personal investment for our clients. Most fuel their visions with emotions and details drawn from their backgrounds, so they value the companies that make them feel like a priority. They want their celebrations to feel handcrafted, not manufactured.
Quality customer service is the key to reaching today’s client on their level and converting them to lifelong clients — as well as winning over their friends and family members. Here are a few tips to elevate the customer service in your company.
On this episode of the Bridechilla podcast, guest Heather Rouffe, a professional wedding and event planner from Atlas Event Rentals, talks about wedding rentals and outdoor planning. If you are in the midst of planning your wedding, it is likely that this is your first time organizing such an elaborate and potentially expensive event. There are a lot of logistics to think through. If you are planning on doing an outdoor wedding, the amount of logistics can significantly increase. During this conversation, Heather explains how to think through the details of your wedding and how renting can help you accomplish your wedding dreams.
Opening multiple catering locations is an exciting endeavor and signifies growth and high demand for your services. Having several locations allows you to reach new markets and serve a more extensive customer base, resulting in a stronger brand presence in the industry.
As with many business decisions, more business locales opens up both opportunities and obstacles. The new prospects can elevate your company to the next level revenue-wise, but not without additional challenges. Expanding your business is not a decision to be taken lightly.
Let’s explore some considerations when deciding whether to take the plunge.
Earlier this month, we tackled the dreaded task of letting someone go when they’re not meeting expectations. Now, we’re looking at the flip side, as we break down tips from event pros on filling those open positions and ensuring that your new hire is the right fit for your company.