Press

The bride spent two years planning her dream wedding. Desiring a wintry theme for their hometown nuptials, she fell in love with a white-and-gold palette with touches of the nearing Christmas [...]

We asked veteran event professionals to share the nitty gritty tips and unexpected tricks that only come with experience. Read the full article.

When it comes to events, vendor collaboration—aka teamwork—is everything. Here are five reasons why it’s important to build deeper relationships with your vendors, as well as the best ways to [...]

Bold, bright, and custom are the words to describe the trends we are seeing this year in event design. Whether it be through tabletop items, linens, or even chairs, event pros are seeing the move [...]

Expanding your business into new locations can be an exciting endeavor for your brand. However, a big move can also come with big challenges. That’s why it’s essential to go into the expansion [...]

  The literacy coalition of Palm Beach County kicks off its annual One Book, One Community Campaign by asking three local designers to creative stunning tabletops inspired by classic novels. [...]

  Is it really easier to have a backyard wedding? Hosting in your home presents an opportunity to completely customize your special day to suit your personal style and aesthetic, and memories [...]

  Despite huge losses, local rental company Atlas Event Rental is staying positive for the future of their business, as well as the event industry as a whole. Read the full article.    

  As the situation surrounding the COVID-19 virus began to unfold, Atlas Event Rental immediately began to feel the dramatic impact of what would soon become a nation-wide quarantine and a [...]

    If you have been through the hiring process before, you know that it can take quite a toll on a company’s productivity. From writing job descriptions to interviewing candidates, [...]

  Goodbye pastels, sayonara moody tones, and hello vibrancy! 2020 is most certainly a year of going big and bold with color palettes and we could not be more excited. We have seen a bit of [...]

  In this video, watch experts from around the world, including Heather Rouffe, Managing Partner of Atlas Event Rental, share their takes on what will be trending in weddings in 2020.   [...]

Rentals form the base of any excellent event. Tables, chairs, bars, linens, tabletop items, drapery, lighting and decor come together to transform a plain and simple event space into one that is [...]

Heather Rouffe, Director of Sales and Managing Partner of Atlas Event Rental shares why excellent customer service is essential in any business, how you can under-promise and over-deliver and how [...]

From garden chic to modern minimalist, we have seen all sorts of trends come and go in the special events industry. Some are mere fads, lasting only a short while, and others are fashions that [...]

  When you think about industry collaborations, there are likely some partnerships that naturally make sense. Designers and photographers, venues and caterers, rental companies and florists, [...]

  There’s no hiding the fact that wedding planning can be stressful, even when you have the best vendors on your side. After all, the process requires a lot of decisions and, when you factor [...]

  In a perfect world, caterers and rental companies go together like bread and butter. Both services complement each other in the overall event design, and it is hard to imagine one company [...]

    The start of the event season is always filled with excitement and anticipation, but there tends to be a point somewhere in the middle where the days start to blur and you feel like [...]

  Every day presents new challenges in the workplace, and it is easy to assume that you just have to play it by ear. Sure, there are bound to be some situations that are unexpected and catch [...]

Part of the excitement in the wedding planning process is getting to spend quality time with your closest friends and family in the months leading up to the big day. Your wedding party becomes [...]

Consultations are where the magic happens. They present an opportunity to start creating a vision with your client and getting an idea for the direction they want to take for their celebration. [...]

The dog days of summer will soon be in our rearview as we welcome the cozy nature of autumn. Fall is a time for new starts and fresh trends, especially in the events industry where our design [...]

When you’re selling a service, people typically think that it’s something needed, such as a DJ, a bartender or a planner. Upscale products, on the other hand, are often viewed as [...]

As we all know, an event isn’t merely about day-of production. Instead, it’s a detailed process leading up, as well as the follow-up procedures after an event. Your diligence in preparation and [...]

As the market becomes increasingly saturated, it’s critical to set your company apart from the competition — and top-tier customer service is one of the best ways to do so. The special events [...]

On this episode of the Bridechilla podcast, guest Heather Rouffe, a professional wedding and event planner from Atlas Event Rentals, talks about wedding rentals and outdoor planning. If you are [...]

Opening multiple catering locations is an exciting endeavor and signifies growth and high demand for your services. Having several locations allows you to reach new markets and serve a more [...]

Earlier this month, we tackled the dreaded task of letting someone go when they’re not meeting expectations. Now, we’re looking at the flip side, as we break down tips from event pros on filling [...]

The latest wedding trends are usually splashed across social media and the magazine aisle of the grocery store, but the wedding-related events, such as bridal showers and rehearsal dinners, [...]